Why did the Bara Foundation decide to use a tiered subscription model?
We chose to partner with Substack to create a tiered sponsorship model because of their culture of excellence. It is a model where writers and readers are given control and treated as a higher priority than advertisers, and where culture makers find dignity without needing to sublimate themselves to attention games and corporate marketing budgets. It is a culture where what you read matters.
Substack is intentionally designed to foster deep connections and quality over shallow engagement and dopamine hacks. They have eschewed advertising and the attention economy in favor of subscriptions and direct relationships.
And something beautiful has emerged from marrying the power of the internet with a business model that puts writers and readers in charge, that rewards great work, and that protects the free press and free speech.
By embracing this new shared mentality and culture of excellence and direct relationships, the Bara Foundation is committed to you, our readers, and not to any corporate sponsors whose agendas may conflict with an open and honest Bible translation.
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